Impact Hub

Workshop: Web Copy “Writing to Make a Difference”

Have you been putting off making needed changes to your website copy? Not sure what will make the most impact? Need some detailed feedback?

Of course, you know that your website is an essential part of your company’s marketing. It needs to speak to your readers their way. But actually cranking out that copy can sometimes be a challenge. This hands-on working session is not just another workshop where you take time out of your busy schedule, learn about great ideas, but never implement them. Instead, it’s an opportunity to finally get that needed web copy writing project in motion (or even completed)!

In a small group setting, you will get:

1) Initial guidance and inspiration: planning fundamentals, insights about today’s web users, web-friendly writing tips

2) Dedicated time and space to write (with prompts if you need them) or to ask specific questions of the facilitator

3) Real-time feedback from the “focus group” in the room

By working alongside your colleagues you can share ideas and motivation to finally get those webpages written. The result? You walk away with copy you can start using right away. Bring your laptop or tablet loaded with any drafts you already have, and get ready to get your hands dirty (figuratively speaking)!

** Space is very limited, so sign up today! **

TESTIMONIALS:

“Dalya helped me clarify my organization’s purpose and uniqueness with hands-on exercises. I found her writing workshop extremely useful and valuable, and plan on using her feedback to step up my web copy game right away.”

“I really enjoyed the web copy writing workshopI actually just followed a few of your great suggestions and made some small edits to our home page! Looking forward to going deeper with them.”

ABOUT THE INSTRUCTOR:

Dalya Massachi, a writer since to hold a pencil, is founder of Writing for Community Success. She inspires and equips social sector professionals to use their writing to make a difference in their communities. Dalya is the award-winning author of the 2011 book, “Writing to Make a Difference: 25 Powerful Techniques to Boost Your Community Impact.” Her friendly, practical presentations share top techniques and insights drawn from her 20+ years of experience in the field.

A former journalist, Dalya now serves as the project manager, editor, and coach for many content marketers as they boost their visibility and market position both online and offline.

Check out Dalya’s blog and free newsletter at: http://www.WritingToMakeADifference.com.

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